Social Media Category

In this section you will find articles to both help you both understand social media and networking, and improve your ability to use this new, powerful technology. Enjoy.

Blogging For Profit: 5 Important Tips

Nowadays, most company owners are fully aware of the fact that their brand or their line of products won’t manage to become truly competitive and their business won’t remain relevant unless they learn how to leverage social media benefits and improve their blogging for business skills. Despite the fact that it seems like a wonderful universe free from any constraints and deep-routed patters, the blogosphere is a strong ally for all owners of small and medium … [Read more...]

The Value of Social Media Marketing

How important is it to engage in effective social media marketing? What exactly defines effective social media marketing in the first place? Social media is not a simple field, and in many of its marketing aspects, it's challenging to gain concrete figures upon which you can base ROI projections. Furthermore, what may seem like positive metrics can in fact yield little to no ROI – for instance, the number of “Likes” your Facebook page receives has no … [Read more...]